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lifewise health plans

When it comes to health plans, people want dependable and predictable. They want a plan that’s boringly good. It’s an insight that not only became a highly successful ad campaign, but also turned into a company-wide mantra.

boringlygood.com

brand chatter

The world is talking about our brands. We're listening.

  • Premiums under new health-care law remain about the same

    Health insurers predicted a dramatic rise in premiums under “Obamacare,” but the requests filed last week aren’t much different than previous rates. However, the requests await state review and could change.

  • Two states say 2014 Obamacare insurance costs on low side

    In a boost for President Barack Obama's healthcare reform law, two states in the Northwest said on Friday that insurance companies submitted applications to sell policies on the states' health insurance ...

  • Washington insurance exchange to cut health care costs - Wed, 15 May 2013 PST

    Washington’s consumers got their first, preliminary look at the cost of “Obamacare” on Tuesday. And the news, for many consumers, was good: Health insurance next year will cover more and cost less. Huge rate increases, predicted by critics and by some health insurance companies, did not materialize. Advocates of the federal reform law had hoped that rates would improve because insurers need to ...