• Thanks for Everything, Junior
Andrew Gall

Group Creative Director

Few people have been tasked with writing an ad about their idol. Their childhood hero. The person responsible for many of their fondest memories growing up.

I have.

This is, in equal parts, the hardest and easiest ad I’ve ever written.

Because it didn’t come from research, strategy, or “reasons to believe.” It came, totally and completely, from the heart.

"Thanks for Everything, Junior" Ken Griffey Jr. Seattle Times Print Ad 2016